My Role — Creative Lead
Creative Lead on Zalando’s SS26 organic social campaign. Concepted, art directed, and delivered the full organic social suite starring Lily Collins and an ensemble cast. I led the creative vision on set for stills and video content, working closely with the social director. Following production, I ran post-production from end to end, writing campaign copy, setting edit briefs, and guiding the color grade for final release.
Senior Creative — Sarah Shiplee
Social Director — Saskia Clausen
Photographer — Jordan Core